Erik Ulfers | Founder & President

Erik has been creating provocative environments since the age of five, when he carved a New York City skyline into the headboard of his bed using a dry ballpoint pen. The goal of that early work, and all of his design work since, is twofold: to communicate intent, and make an audience wake up and pay attention. Although the attention his parents gave him was not exactly what he was hoping (especially after trying to implicate his twin brother), he now owns a design practice in midtown Manhattan named Clickspring, after the mechanism of a clock that activates the alarm or chime.

Erik began his career in the theater, creating groundbreaking sets for dramas, musicals, ballets and operas as a resident scenographer for the Malmö State Theater in Sweden. He went on to design for theaters and dance companies throughout Europe, garnering acclaim, including Prague’s prestigious Biennial Award for Scenography.

Returning to the US, Erik expanded his design practice to the business sector. In 1990, he co-founded the internationally recognized Production Design Group (PDG), where he focused his attention on broadcast design, winning the first of his seven Emmys and four BDAs (Broadcast Design Award). In 2006, Erik formed Clickspring Design, directing the design and creation of branded environments for consumer and broadcast use. When Erik isn’t creating memorable branded environments, he designs and builds clocks.

Design Inspiration: Emilio Ambasz

Erik has created branded environments for, among others:

BROADCAST ENVIRONMENTS

MSNBC (Emmy Award)

NBC — including NBC World Headquarters (BDA and World Gold BDA Awards), Nightly News with Brian Williams/Rock Center, Meet the Press (Emmy Nomination), Dateline (2 Emmy Awards)

CNN — including the Atlanta headquarters, CNNi, the 2012 Republican debates, and the 2008 CNN Election Center (Emmy Award, BDA Award), Anderson Copper 360˙ (BDA Award)

Fox News

Fox Business News

NTV, Istanbul

India Today, Delhi

E! News

ABC — The View, WABC

Channel 10 Tel Aviv

VTV, Vancouver B.C.

Channel 2 Jerusalem

PBS — Where in Time is Carmen Sandiego? (2 Emmy Awards), Between the Lions (Emmy Award)

CONSUMER ENVIRONMENTS

MetLife Central at the MetLife Stadium and at the Meadowlands (Event Design Silver Award)

Express Scripts, St. Louis (Marketing Lab)

Brown-Forman, Louisville (Brand Labs)

Tequila Herradura (Retail store, barrel house tasting room, train station, brand narrative)

Southern Comfort (Visitor’s locale, New Orleans)

Codage Skin Care, Paris, France

Peer Gynt Stemmet, Norway

Wii Sports Resort (Consumer event, NYC)

Schools For Tomorrow (Educational Forum), The New York Times

The Asia Pacific Economic Coop’s 2011 CEO Summit

Business and Investment in Qatar Forum

The NBC Experience (Retail store, NYC)

British Aeronautics, Washington D.C. (Corporate headquarters)

Home Depot (Urban theater lobby, NYC)

CORPORATE EVENTS

Avon

British Airways

General Motors

Sanofi Aventis

Sun Systems, Ricoh

Qwest

Home Depot

IBM

THEATER

Malmö Stadsteater, Malmö, Sweden

The Royal Opera, Stockholm, Sweden

Göteborg Stadsteater, Gothenburg, Sweden

Århus Theater, Århus, Denmark

Chateau Neuf, Oslo, Norway

Akerbrygge, Oslo, Norway

Nya Teater, Copenhagen, Denmark

Avignon Festival for Ballet, Avignon, France

The New Zealand Royal Ballet, Wellington

Grand Theater, Łódź, Poland